Saturday, June 21, 2008

[aainet] Digest Number 2853

Messages In This Digest (11 Messages)

Messages

1.

Errors In Judgment--Learning From Your Mistakes

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Fri Jun 20, 2008 4:54 pm (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to info@progresssetfree.com.

Title: Errors In Judgment--Learning From Your Mistakes
Word Count: 594
Author: Steve Scott
Email: info@progresssetfree.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=27575

The article is preformatted to 60CPL.

Errors In Judgment--Learning From Your Mistakes
In any major or even minor business venture, there are
mistakes that you will make. In many cases, the mistakes
made by an entrepreneur are enough to convince him or her
that he or she has failed. However, the key to being
successful is to learn from your mistakes and move on.
This article discusses the importance of learning from your
mistakes and how to take the errors in judgment they
represent and turn them into opportunities to move forward.

No matter what you do in life, even if you are an expert,
you will make mistakes. Even the absolute greatest experts
make errors in judgment. One thing that separates them
from the people who fail is learning from their mistakes.
They understand that motivation alone is not enough. You
may be motivated but if you are headed in the wrong
direction you will need education to get you back on the
success track. The best education comes when you are able
to look at a situation that is not working or is wrong, get
educated and go forward in the right direction. You can
see precisely why something failed and what you can do to
keep it from failing. Having the ability to do this makes
you different from those who have failed. Used in the
right combination motivation and education will lead you to
success.

How to Learn From Your Mistakes

When you know that you have made a mistake in a situation,
a business venture or had a plan that did not succeed, you
must find out why. First, you must be take responsibility.
You must look at yourself. This sounds easy but it is
very difficult for many. The key is to look at how you have
related to the situation or challenge in front of you. If
you continue to relate the same way in the future, it
doesn't matter what you have learned, you will still face
the same obstacles. Humans actually learn from their
mistakes when they choose to think or relate differently.
Think about children. If a child touches a hot stove and
gets burned, he or she has a firm imprint in their mind
that the stove is hot and they should not touch it.
Chances are, remembering the pain of the burn, they will
not touch it again. If you have some hot stoves in your
life you must relate differently before you will stop
touching them.

This is the magic of our mistakes. If we learn how to see
what happened and what prevented the success of any given
situation, we can eliminate it. This is how individuals
learn to move forward and to have success. If you want to
have success, it's important to be able to learn from your
mistakes, and here's the key, apply what you have learned.

Using Mistakes to Propel You Forward

Remember, a mistake is nothing more than a learning
opportunity to propel you forward. It gives you the keys
to your success, education and the opportunity to approach
a situation differently. When you effectively use these
tools to your advantage, you will hold a card in your hand
that is one of the most powerful cards you can hold. This
ability to learn and apply yourself positively is what will
propel you forward within your business, your career and
your life. Next time you come face to face with a mistake
don't react. Welcome it. You have just received an
opportunity for learning a valuable lesson in order to be a
true success!

About the Author:

Steve Scott is a business/life coach and a business
development consultant. He specializes in teaching
entrepreneurs and solo and sales professionals to create
their own unique success stategies-bringing them balance,
more freedom and greater abundance.
http://www.progresssetfree.com

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
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2.

How Are Your Relationships Affecting Your Business and Your Life?

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Fri Jun 20, 2008 5:24 pm (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to info@progresssetfree.com.

Title: How Are Your Relationships Affecting Your Business and Your Life?
Word Count: 527
Author: Steve Scott
Email: info@progresssetfree.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=28205

The article is preformatted to 60CPL.

How Are Your Relationships Affecting Your Business and Your Life?
As an entrepreneur, you may not think about the number of
different relationships that you are in. However, the
relationships that you are in will actually affect the
quality of your business, your life and your success. You
may have never wondered what your supportive girlfriend or
your brilliant mentor has done for your career before.

To get clarity you need to put your relationships into one
of three categories. Are they nice, nasty or necessary?
If they are nice you may want to expand them. If they are
nasty you must look for ways of limiting them or deleting
them. If they are necessary then these need to be limited.

The facts are that discouraging and disbelieving people
will de-energize and de-focus you while positive, uplifting
ones will move you to your goals quicker. Regardless, the
truth is that relationships do have a huge effect on you
and your life.

Relationships with Like Minded Entrepreneurs

When you have relationships with other entrepreneurs who
are motivated, ambitious and confident, you will benefit
greatly. You are exposed to this positive business
thinking and it affects you positively.

It's similar to kids in school. If a child is involved
with a group of children who are very smart and motivated
to make good grades, they will inspire him or her to do
well also. That child will want to make good grades, will
have the secrets for making good grades and will have a
positive support system in place in order to help make good
grades.

This is the same way you will be affected when you spend
time with entrepreneurs like the ones described above. So,
appreciate your friends and business associates who are
very smart and motivated! They are, after all, helping
your own career or business to grow.

Relationships with Those Who are Lacking in Motivation and
Confidence

When you have relationships with people who have low
motivation, self-confidence or ambition, they will affect
your life and your career negatively. Taking the same
comparison with children, if a child spends time with
children who don't want to behave, who are lazy and do not
do schoolwork or homework and who don't care about their
grades, that child will be affected. He or she will feel
pressure to be like the rest of the group and will
eventually begin to display characteristics like those of
the other kids. This child will most likely start to
receive bad grades and do poorly in school as well. This
is the same for an entrepreneur. Those who are around
entrepreneurs who are disorganized, unmotivated and who
have other negative traits will be dragged down along with
them.

Take care with what kind of relationships you form and the
people that you spend time with. The way they affect you
can end up boosting your career or costing you your career.
It is important to remember that you can always spend more
money, but you can't spend more time. Look at your
relationships and the time you are investing in them. When
you do you will better use your time to chart the course
for your success.

About the Author:

Steve Scott is a business/life coach and a business
development consultant. He specializes in teaching
entrepreneurs and solo and sales professionals to create
their own unique success stategies-bringing them balance,
more freedom and greater abundance.
http://www.progresssetfree.com

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

3.

The Dangers of Procrastination

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Fri Jun 20, 2008 5:54 pm (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to info@progresssetfree.com.

Title: The Dangers of Procrastination
Word Count: 458
Author: Steve Scott
Email: info@progresssetfree.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=28797

The article is preformatted to 60CPL.

The Dangers of Procrastination
Putting off something that should be done now until a later
time is what we have come to think of as procrastination.
You might associate procrastination with someone who
doesn't take the garbage out right away, or someone who
puts off cleaning the storm drains until there is a real
clog.

However, procrastination is present in business situations
as well. Some of the most brilliant, work oriented people
are guilty of procrastination in business. Here's a bit of
a story about a man named John.

John was a very clever, resourceful and smart entrepreneur.
Upon deciding to open his own company in a niche that he
wasn't very familiar with, but that was really hot at the
time, John began researching. Of course, in the beginning
John was only interested in finding the best ways to
operate his company but his research turned into a means of
putting off the business venture.

He researched target markets, different companies that were
similar to the one he wanted to start, common prices for
services and products in this niche, etc. The more he
researched, it seemed like the more he found that needed to
be researched. In fact, in a short period of time, John
became quite the expert in this niche.

As he continued to research, he began research on using the
best available products for his business that he could
find. He looked at the statistics on business endeavors
and employees.

While most people think that research is a great thing,
John ended up researching to the point that he was
procrastinating. Whether he was nervous to fail at the
business or he just had a compulsion to know each and every
detail that had to do anything with his niche is unknown.

The point is that this kind of cycle is very easy to get
into with entrepreneurs and others. Some of the most
successful business men and women are the ones that jumped
right in and learned as they went. Of course, this is not
the best method to take either. A beneficial middle
between these two is the most desirable way to go.

Business is full of risks. This is one reason that people
are so drawn to business and in fact, some people were
simply born for the rush and the adrenaline of starting a
new business venture or taking a new risk. In order to be
truly successful, we have to escape the trap of
procrastination and jump headlong into the risk.

Of course, some education is needed in order to understand
the workings of what we are diving into, but too much can
paralyze us. And, too much education that really is not on
purpose can be too much of nothing.

About the Author:

Steve Scott is a business/life coach and a business
development consultant. He specializes in teaching
entrepreneurs and solo and sales professionals to create a
business and life with greater freedom and abundance.
http://www.progresssetfree.com

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

4.

Coaching Your Employees Can Be Fun

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Fri Jun 20, 2008 8:24 pm (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to pat@silkbow.com.

Title: Coaching Your Employees Can Be Fun
Word Count: 467
Author: Pat Brill
Email: pat@silkbow.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=34929

The article is preformatted to 60CPL.

Coaching Your Employees Can Be Fun
What is coaching? Coaching is a more enjoyable way to
interact with your employees. Like a coach of a sport's
team, you want to encourage your team, ensure they know how
to play, know the rules of the role, clarify any
misconceptions, and be there to listen and support them as
they grow in their job knowledge.

You are the manager and that includes coaching your staff.
Your primary focus is to set standards and guide your
employees to higher performance levels. It's about
reframing how you see your role as a manager from demanding
to coaching performance levels.

Coaching an employee includes knowing their skills, depth
of job knowledge and the basic gifts or talent they bring
to the table.

How do you do all of the above while under pressure to meet
the demands of the business? In a downsizing, streamlining
business world, managers also have other functional
responsibilities beside managing employees. With all this
responsibility, you just want your employees to perform and
do what they are supposed to do. Maybe you feel that you
are hand holding them and you can't afford to do that.
Coaching is not hand holding. Rather it is setting clear
standards and making sure each team member is doing their
best work. You have to spend time with your team in
order to maximize the potential of your players.

Even more significant, how do you do this when you never
learned how to manage? Not knowing how to manage, coaching
can be a bit intimidating in the beginning. Like a
beginner, start slowly and make small changes to how you
interact with your team. Don't expect to be a great
manager overnight. Rather focus on one step at a time.
Here are some ideas that can help you move forward:

How often do you recognize or praise them for doing good
work. If you see someone doing something that warrants
recognition, do you stop and let him or her how you
appreciate his or her work?

Since people are different, take the time to find out how
you can best help them perform better....by asking them.

Take one employee each week and watch their
performance.....how do they do their job, where do they
need some help, how do they interact with other members.
It can be overwhelming to watch everyone at the same time.
One person at a time can be interesting.....like putting
together the puzzle pieces.

Watch how your manager handles you.....are you getting what
you need to develop your management skills. If not, read
or take classes to become better at this role.

As each team member is different, so are managers different
in their styles of management. Coaching is fundamental in
the development of your management skills.

About the Author:

Pat Brill is the author of the blog "Managing Employees"
http://www.ManagingEmployees.net . You can reach her at
pat@TheInfoCrowd.com.

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

5.

Use Price Changes to Make Your Offerings More Appealing in Non-Price

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Fri Jun 20, 2008 9:54 pm (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to askdonmitchell@yahoo.com.

Title: Use Price Changes to Make Your Offerings More Appealing in Non-Price Ways
Word Count: 527
Author: Donald Mitchell
Email: askdonmitchell@yahoo.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=34965

The article is preformatted to 60CPL.

Use Price Changes to Make Your Offerings More Appealing in Non-Price Ways
In many product categories, having a somewhat higher price
is part of establishing a quality image in the minds of
those who buy and use the product. Companies which price
their products based on costs will often miss this point,
and hurt sales volume by having prices that are too low.
How can you use price and non-price methods to enhance the
sales and profits of your offerings?

In the 1970s, Kentucky Fried Chicken usually offered two
kinds of chicken, one produced according to Colonel
Sanders' original recipe and the other made like the
typical "crispy" fried chicken found throughout the
southern United States. Since the crispy chicken had been
offered, both products had been priced the same. The
thought behind this was that the company's competitors
usually sold their crispy products at lower prices, and the
less attention on the price differential the better.

The costs of the two products were such that the original
recipe was actually less expensive to make than the crispy
product. Colonel Sanders had done his homework. He had
designed the product to taste better and to be easier to
prepare. Some people in the company had been considering
cutting the price on original recipe. This would lessen the
price disparity with competitors.

The market research results showed something quite
different. Customers felt that the original recipe product
was a better offering, and thought that it was worth a
premium price. They reported being confused by why crispy
and original recipe were priced the same. They also had
some doubts about the quality of the crispy product, which
created doubts about the quality of original recipe if it
was sold at the same price.

A test was made of charging a five percent premium for
original recipe, along with putting a blue ribbon on the
containers. Volume both increased for original recipe and
for KFC. Consumers reported that the original recipe
quality rose. And it may well have. Knowing that customers
had to pay more for it, the cooks may have paid more
attention. This successful program ran for many years
before parity pricing between the two products was
reintroduced by a new management team.

Introducing a premium-priced brand can make a similar
positive impact on adding profitable market share. Black &
Decker found this out when it added the more expensive
DeWalt line of portable power tools. While many people who
do home-improvements want the least expensive product that
will get the job done, others take pride in their work and
enjoy having the feel and look of top quality tools while
they are working. And those tool lovers will happily pay a
hefty price premium for that sense of being well-tooled.

By offering both brands, Black & Decker can be more
competitive on price with those who care about that feature
of a product offering while being more competitive on image
and quality for those who are more sensitive about those
factors. As a result, the company was able to gain market
share and expand profits even faster.

Where can you use price changes to reinforce a quality
perception?

Copyright 2008 Donald W. Mitchell, All Rights Reserved

About the Author:

Donald Mitchell is chairman of Mitchell and Company, a
strategy and financial consulting firm in Weston, MA. He is
coauthor of seven books including Adventures of an
Optimist, The 2,000 Percent Solution, and The Ultimate
Competitive Advantage. You can find free tips for
accomplishing 20 times more by registering at:
====> http://www.fastforward400.com .

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

6.

Home Based Business Success Tips

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Fri Jun 20, 2008 11:24 pm (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to diana@virtualwordpublishing.com.

Title: Home Based Business Success Tips
Word Count: 969
Author: Diana Ennen
Email: diana@virtualwordpublishing.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=34932

The article is preformatted to 60CPL.

Home Based Business Success Tips
We all know how much we love our businesses and what a joy
it is to be able to finally say, I own my own business and
then to actually start making money doing it. It's the
best! However, sometimes it's just hard to do. We've all
been there -- The biggest project of your business finally
comes your way, and that's when the entire family comes
down with the flu, including you. You land your dream
client, one that you've been after for months, if not
years, and then your inlaws call and say they are making a
surprise visit, they will be there tomorrow. Or how many
times has this happened- you finish a project with the
client eagerly waiting and in trying to send them the file,
your internet decides to go down.

So what's a successful entrepreneur to do? I think one of
the most important things to do is just realize, sometimes
it's going to be hard. And that's okay. Often I believe
we feel that because we finally own our own business, and
we work so hard for it, that we must be positive and happy
ALL the time. We don't. Hopefully the majority of the
time you will be, however, when things come up, it's AOK to
say, wow, this is tough and find support. Have an online
or offline buddy that you can go to and talk. Someone who
will say, hey it's going to be better; someone who knows
you and knows just the right thing to say to make it better.

It's also important to plan ahead. No, you can't tell when
the kids will get sick. However, you can plan and have a
back-up subcontractor so you can go straight to plan B.
The time to plan for this is before it happens, way before
you need it.

Here are a few tips I hope you find beneficial:

1) Find someone now who can help you with your business.
Send them work now so they become familiar with your needs.
Let them know that you will be using them on a sporadic
basis. You'll probably find that once you see how much
help they provide you use them a lot more than you thought,
but at least you know you have the support you need.

2) Computers - Hands up - who backed up their system last
week? Ouch!! Think about this, how would you feel if you
went to turn on the computer and it was blank, dead, gone.
That can and will happen. You need to back-up regularly
and you need to check those back-ups. One thing I recently
discovered is I backed up regularly to another computer.
However, I didn't know how to retrieve the documents I
backed up.

3) Internet down - Do you have a friend in the neighborhood
who also has a computer that you can use. How about the
local library. Most of the time you can wait it out,
however, for many of us if we do legal or medical
transcription, it's crucial to be able to get it there. I
once had an attorney preparing for the trial of the century
(at least he thought so). The case rested on me (at least
that's what he told me), and right when it was time to send
him all the pleadings, our phone went dead. (For all of
you wondering, we did pay the bill, it was a technical
problem). I immediately rushed over to my neighbors and
was able to send the documents. My client was none the
wiser.

4) Summertime - MOMS, tell the truth, it's hard. In the
summer with the kids home from school it's harder to run a
home-based business. They are bored. You are busy. And
just because the school bell rang its last toll, the work
still comes in. Here too you need to plan ahead. Two
words, Summer Camp! If you can't do summer camp, then
definitely get creative. Stock up on crafts at the Dollar
Store. Get Paint by Number Books and things that will take
time, and be fun. We have some fun ones at our site at
www.virtualwordpublishing.com. Also, allow your children
to get creative. Get 3 ring notebooks and allow them to
write their own book adventures or design their own
magazines. Scissors, a few old magazines, paste and a
little imagination will go a long ways.

5) In laws - It's gonna happen. If you want to get busy in
your business, have company come in town. Guaranteed,
that's the time that you will be your busiest. I've been
in business for 23 years now, and it seems that every time
company comes into town, I get hit with a major rush. And
it doesn't get easier with the more years in business. But
one thing I do is plan ahead. Because I live in Florida
and get lots of company, I can't take time off every time.
However, what I can do is rotate and take time off with
different clients. That way I'm not working for all my
clients during that time. Also, if you don't have a
separate office, do something, anything to get a computer
in a room so you can close the doors and work. When they
see you there, to many it feels you are available. When
you work a 9-5, no one considers you home until 5:30.
However, when you happen to be in the same house, it's
often easy for them to think you can socialize.

These tips should help you survive and thrive in your
business even when times are tough.

About the Author:

Diana Ennen is the author of numerous books including
Virtual Assistant - The Series, Become a Highly Successful,
Sought After VA and accompanying Workbook. She specializes
in publicity and marketing and is president of Virtual Word
Publishing http://www.virtualwordpublishing.com . Stop by
for free booklets and reports on business startups.
Article is free to be reprinted as long as bio remains.

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

7.

Are Your Meals 50% Deductible or 100% Deductible?

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Sat Jun 21, 2008 12:54 am (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to CS@provisionwealth.com.

Title: Are Your Meals 50% Deductible or 100% Deductible?
Word Count: 464
Author: Tom Wheelwright
Email: CS@provisionwealth.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=34888

The article is preformatted to 60CPL.

Are Your Meals 50% Deductible or 100% Deductible?
There are several specific rules to determine if a meal is
a legitimate business expense. These specific rules
include meeting the business purpose requirement and the
ordinary and necessary requirement. In this article, it's
assumed that the meal has met these requirements and is
indeed a business expense.

*General Rule

Meals are generally 50% deductible. This means when a
business pays for a meal, only 50% of that amount is
deducted on the tax return. It's extremely important to
know the exceptions to this rule because some meals are
100% deductible!

Meals that are 50% deductible include:

- Meals with clients, customers and vendors.
- Meals with employees
- Meals with partners, shareholders and directors
- Meals during business travel
- Meals while attending a business seminar or convention

**Exception to the Rule (This is a great exception!)

Some meals are 100% deductible! These meals include:

- Meals for the business holiday party or other social
event (like the company picnic).

Office snacks provided to employees at the office. This may
include coffee, soda, water, candy, donuts, and similar
snacks.

Meals provided on the employer's premises to more than half
of the employees for the convenience of the employer. An
example of this is when a business provides meals to
employees in order to keep them working weekends or working
later than usual. This is for the employer's convenience to
keep the employees at the office.

Meals for which the business is reimbursed for the expense.
For example, if a business takes a client to lunch and then
bills the client for that lunch in a separate line item on
the invoice, then the business can fully deduct that meal.

Ever wonder why some accountant or attorney invoices show
the meals expense as a separate line item? Because it
makes the meal expense fully deductible to them and makes
it 50% deductible to the client! Be careful if you are on
the receiving end of this invoice!

If the meal expense is not specifically itemized on the
invoice (and just lumped into the service fee), then the
meal is only 50% deductible to the business and 100%
deductible to the client.

*Important Tip: When it comes to preparing your tax
return, it's easy to forget which meals met the
requirements to be 100% deductible. And if your tax
preparer has never asked you this it most likely means all
of your meals are being subject to the 50% limitation !
It's best to capture this information when you actually
have the meal. You can do this by setting up two meal
expense accounts in your books:

Meals - 50% deductible
Meals - 100% deductible

Simply code it the proper account when you enter it in your
accounting program (such as QuickBooks). Then it's all
ready for your tax preparer with no additional work!

About the Author:

Tom Wheelwright is not only the founder and CEO of
Provision, but he is the creative force behind Provision
Wealth Strategists. In addition to his management
responsibilities, Tom likes to coach clients on wealth,
business, and tax strategies. Along with his frequent
seminars on these strategies, Tom is an adjunct professor
in the Masters of Tax program at Arizona State University.
For more information please visit
http://www.provisionwealth.com

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Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
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8.

First Impressions Count: The Importance of a Top Class Exhibition

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Sat Jun 21, 2008 1:54 am (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to g.baylis@i-o-m.com.

Title: First Impressions Count: The Importance of a Top Class Exhibition
Word Count: 537
Author: Graham Baylis
Email: g.baylis@i-o-m.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=34915

The article is preformatted to 60CPL.

First Impressions Count: The Importance of a Top Class Exhibition
Every business wants to find a powerful and cost-effective
way to market their product.

For many, trade shows and exhibitions create the perfect
platform to do so, allowing businesses to interact with
large volumes of industry-focussed buyers in a short space
of time.

Whether you're looking to launch a new product, revive
sales of an existing product or raise your profile within
the sector, trade shows offer the ideal space to showcase
your brand.

But with so many organisations competing for attention in
the same space, it's important to set yours apart.

Investing in a top class exhibition stand that's tailored
around your product can make all the difference to its
success at a show. Here's how...

Maximum impact

The type of stand you have depends on your budget, the
space available and the nature of your product.

First time exhibitors on a limited budget often start with
standard shell scheme spaces, but these identical
structures make it extremely difficult to set your brand
apart from the others.

Modular units create much more impact and can be
instrumental in creating a buzz around your stand. They are
also more flexible. They can be custom-built and tailored
to match your corporate identity, or specifically designed
for re-use at future events - making them more
cost-effective in the long run.

Space and consistency

Building your stand around one central theme or message
creates the feeling of consistency and flowing design,
making it easier for visitors to stream through your space
and interact with your product.

Every aspect of your stand, including your exhibition
staff, should compliment that theme.

It's also important to ensure there are no physical
barriers to getting onto your stand - think about how you
arrange your stock and sales materials so that they're easy
to reach and don't obstruct access.

Displaying too many products can confuse and overwhelm
visitors, so try to keep it simple and uncluttered by
selecting only key products or ranges.

Attracting customers

In a busy exhibition hall, sellers have less than five
seconds to attract a buyer's attention. In that time, your
stand should tell visitors who you are, what you do and how
it will benefit them, in a clear, powerful and engaging way.

It's often harder to maintain their attention once they're
on your stand, but there are several things you can do to
stimulate interest.

For example, stands which allow space for movement through
demonstrations and presentations often attract the highest
level of participation and the largest crowds.

Incorporating visually-engaging materials such as
state-of-the-art digital imaging is also a popular choice
on top-of-the-range stands.

Lighting is equally important as it creates the right mood
around your product, so give careful consideration to the
lighting design and ensure it reflects your product's
appeal.

More complex products and services that are less obvious to
passing consumers will need a more vibrant design scheme to
attract initial interest, and this can be achieved through
striking use of colour and graphics.

The benefits of investing in a custom-built stand are
significant, and provide a powerful and cost-effective
selling aid that can be adapted and re-used time and time
again.

About the Author:

Exhibitions are a great way of getting your message across
to your 'public', but you need to do it the right way, and
your prime weapon is your exhibition stand. Get this wrong
and you are handicapped from the start. This article
provides some thoughts on the subject but if you want more
information and ideas, visit
http://www.fullcirclegroup.co.uk

----------
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SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

9.

Coaching Skills Training: Mind the gap!

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Sat Jun 21, 2008 2:54 am (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to matt@mattsomers.com.

Title: Coaching Skills Training: Mind the gap!
Word Count: 858
Author: Matt Somers
Email: matt@mattsomers.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=34448

The article is preformatted to 60CPL.

Coaching Skills Training: Mind the gap!
If people are not performing to their potential something
will be missing in terms of their own knowledge, skills or
attitude. In other words, there will be a performance gap.

Where the performance gap is to do with knowledge:

Coaching is of little use where a person needs to develop
their performance by acquiring knowledge; coaching can not
tease out what is not actually there.

For example, it would clearly be absurd for a driving
instructor to take a pupil on a first lesson and ask "How
might you press those pedals in sequence to bring about
some forward movement?" The pupil would have no idea
because in the first instance they need some input, some
knowledge that they can begin to use and develop.

In such cases we are obliged to adopt a Tell style although
we must recognize its drawbacks and look to move towards a
coaching style as soon as the people we coach have enough
knowledge to become responsible for developing their own
learning from that point. Many coaches make the mistake
of trying to coach where the development need is one of
knowledge and invariably the coaching session breaks down
and leaves both parties feeling frustrated and confused by
the coaching process.

Where coaching can be useful is in helping people think
through for themselves the ways in which they might go
about filling their knowledge gaps.

Where the performance gap is to do with skills:

In any sphere of work there will be a body of knowledge
needed to perform well in a job and a set of skills
necessary to put that knowledge to good use. The key to
developing good skills is practise. If I wanted to develop
my skills as a public speaker I could read every book ever
written on the subject but I would not begin to become a
good public speaker until I had got on my feet and began to
practise the skills of positioning, hand gestures, speech
variance and so on.

Coaching can be very useful here as although it cannot
replace the time needed for practise it can help people to
decide exactly what their practise priorities should be and
how they are going to get the most from any practise
session.

In trying to develop my presentation skills, I might
practise positioning my visual aides and asking audience
questions because the books I read suggested these were key
aspects of successful presenting. However, my coach may
help me realise that in fact my last presentation didn't go
as well as I hoped because I ran out of time and was
rushed at the end. Much better then, for me to practise
pacing my delivery and designing flexible material.

Where the performance gap is to do with attitude:

Coaching comes in to its own as a development tool where
individuals have a decent level of knowledge and skills but
for some reason are not putting them to good use.

Of course this may be because they have become
disillusioned with the work or the organization and are
looking for an opportunity to leave. If this is the case
it might be best for both parties to part company and
perhaps we could offer coaching as a way for people in this
position to decide on their next steps.

Quite often though people are not harnessing their
knowledge and skills because they have lost sight of what
they are trying to achieve or have some limiting beliefs
that say 'I'm just not good enough' or 'it's a young
person's world these days' or 'they'd never take me
seriously' etc.

Coaching is a wonderful remedy to such problems because it
quickly enables people to regain focus. Focus means being
free form distractions and we focus most easily on what we
find compelling. If you've ever watched a cat toy with a
mouse or an insect or watched a child play with a toy
they find fascinating you'll know that this is true.

Some people confuse focus with effort but this is not the
case. In fact if we try too hard we tend to get uptight and
tired. We begin to develop a fear of failure and our
endeavours become totally unenjoyable.

We can develop a quality of focus quite easily by noticing
what we notice. If for example I discover in a coaching
session that I tend to lose eye contact with an audience
when giving a presentation, then I should try to note how
often it happens next time. The likelihood is it will be
far less because I will be far more focused.

Hopefully you can see that this is very different to
someone suggesting that I 'don't lose eye contact'. Such
well-meaning advice will simply increase pressure and
probably produce mistakes in other aspects of my
presentation.

Focus is a very tenuous thing and we can be distracted
quite easily. Especially from things we do not really enjoy
(compare reading a novel with a textbook).

Coaching is effective because it works with what the person
being coached finds most interesting and promotes
ever-deeper levels of focus, and consequently awareness.

About the Author:

Matt Somers is a coaching practitioner of many years'
experience. He works with a host of clients in North East
England where his firm is based and throughout the UK and
Europe. Matt understands that people are working with their
true potential locked away. He shows how coaching provides
a simple yet elegant key to this lock. His popular
mini-guide "Coaching for an Easier Life" is available FREE
at http://www.mattsomers.com

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

10.

Are You Focused On Your Goals Enough?

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Sat Jun 21, 2008 3:25 am (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to info@progresssetfree.com.

Title: Are You Focused On Your Goals Enough?
Word Count: 552
Author: Steve Scott
Email: info@progresssetfree.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=29169

The article is preformatted to 60CPL.

Are You Focused On Your Goals Enough?
Do you feel like you're not really moving forward within
your career? If you feel this way, or you're discontent,
you should know that you're not alone. Many business men
and women, even if they're wildly successful, feel as if
they are standing still rather than moving forward. One of
the questions you should ask yourself if you feel this way
is, "Am I focused enough?" In order for an individual to
move forward and thrive, they must be focused and strategic
as far as their business goes. If you're not focused
enough, you can be moving and moving but not going forward
at all. One of the best ways to become focused is through
goals.

Goals are a valuable tool that one can use in any situation
at all. Failed marriages can be saved through goals, ill
people can become well through goals and businesses can
thrive even more through the use of goals. So, how do you
do it? First, you will need to decide what you want. What
is your idea of success? What would have to happen for you
to think that you are successful? Once you have answered
these questions, you can get started with your goals. Here
are some guidelines to follow which will help you set
focused, clear goals and move forward!

What Strategy Should You Use?

Using the answers to your questions, you will know what you
need to achieve. If you feel that earning more money would
help you feel successful, you know that you need to earn
more money. This is what you have to achieve. So, next,
you need to decide which strategy you should use in order
to achieve this. Let's pretend that in order for you to
earn more money, you need to get higher paying clients for
your business. What can you do to get higher paying
clients? These are the strategies that you will use.
These are what you will have to do in order to achieve your
goals.

Setting the Goals -

Now that you know what you have to accomplish, you can make
goals in order to do it. So, if your first goal is to get
higher paying clients, you need to make your list of
strategies in order to accomplish this and then devote a
certain amount of time each day, week or month doing these
things in order to get your higher paying clients. These
are the things you do in order to achieve your goals.
Without the strategies, your goals will not be accomplished.

Being Specific -

When you set goals, it's one thing to say that you'd like
to get higher paying clients, but being specific will help
you be more focused. So, saying something like, "I need to
get three higher paying clients this week," will be more
practical. Then, you can do what you must do in order to
achieve the goal that you've made for yourself. This also
helps you know if you have achieved your goal or not! Here
are a few other tips! Make sure that you don't set too
many goals at one time so that you don't become
overwhelmed. Also, if you don't accomplish your goal, keep
the goal the same and try again. If you try hard enough,
you will get it eventually!

About the Author:

Steve Scott is a business/life coach and a business
development consultant. He specializes in teaching
entrepreneurs and solo and sales professionals to create
their own unique success stategies-bringing them balance,
more freedom and greater abundance.
http://www.progresssetfree.com

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

11.

How To Set Effective Goals

Posted by: "articleannounce" articles@submityourarticle.com   articleannounce

Sat Jun 21, 2008 4:26 am (PDT)

You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to info@progresssetfree.com.

Title: How To Set Effective Goals
Word Count: 495
Author: Steve Scott
Email: info@progresssetfree.com
Category: Business - General
Article URL: http://www.submityourarticle.com/articles/easypublish.php?art_id=30255

The article is preformatted to 60CPL.

How To Set Effective Goals
Whether you are unhappy in some area of your life, or seem
to be stuck in one place, goals are an effective way to
achieve happiness and success. Goals can be utilized for
many different situations, such as moving forward within
your career or business, having a happier family and home
life and even working on your spiritual self. Most people
know the benefits of goals and understand what they are,
but many people aren't sure how to set effective goals so
that they can overcome difficulties or unhappiness within
their lives. Here is some more information on how to set
effective goals.

Think about the goals you are setting!

When you set goals, for them to be effective, you need to
want them. You need to desire them and be inspired by
them. Don't just set goals that you think you might want
to work toward. Set goals that you desperately want and
envision what you want. This helps your focus become very
powerful and will help you achieve your goals and gain the
things you most desire. Spend a little time with each
goal, ensuring that you feel the importance of the goal and
that you desire it strongly. Take as much time as you like
until you can feel the presence of the desire for that goal
to be achieved.

Envision yourself achieving the goal and believe that you
can!

It's also very important when you have named the goal that
you want to achieve, to see or visualize yourself achieving
that goal. For instance, let's say that your first goal is
to have success with a struggling company. You want to
visualize yourself experiencing that success; see yourself
cashing huge company checks, see the business thriving and
growing and see yourself smiling and happy. The more
images you see of the goal being achieved, the more
powerful it will be. You want to believe with all of your
heart that you will achieve that goal. Leave no room for
doubt or fear and believe with complete faith that you will
achieve the goal.

Use important tools as you take the strategic action to
achieve your goal.

Of course, you will have to use physical action to achieve
the goal as well, such as investing more into your company,
spending more time working on the problems with your
company or whatever the case may be. This acts as the
catalyst for change. As you are working on your goals in
this way, you can use other tools that will help you
achieve them. For instance, write down on a piece of paper
how glad you are that you have achieved your goal. Be
specific and write what your goal is. For instance, "I am
thankful that my business is thriving and bringing in XX
dollars each week." These are the keys to achieving your
goals and making your life a success, no matter which
aspect of your life you are working on.

About the Author:

Steve Scott is a business/life coach and a business
development consultant. He specializes in teaching
entrepreneurs and solo and sales professionals to create
their own unique success stategies-bringing them balance,
more freedom and greater abundance.
http://www.progresssetfree.com

----------
This article is distributed on behalf of the author by http://SubmitYOURArticle.com
SubmitYOURArticle.com is a trading name of Takanomi Limited.
Takanomi Limited is a limited company registered in England and Wales.
Registered number: 5629683. Registered office: 31 St Saviourgate, York YO1 8NQ.
Full contact details are at http://takanomi.com
----------

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